Spirits distributor Speciality Manufacturers is including Takamaka to its rum portfolio, alongside signing an unique partnership with Chichibu Distillery, taking on from Speciality Drinks.
With the addition of Takamaka, Speciality Manufacturers will take over from Highball Manufacturers, changing into completely liable for all UK business and advertising and marketing actions for the rum starting 1 March 2024.
Bernard d’Offay, Takamaka co-founder and export director, mentioned: “As we be part of Speciality Manufacturers, their class experience, market attain and the size of alternatives they current to Takamaka shall be key within the subsequent step of our journey. We’re trying ahead to driving Seychelles rum and attaining our full potential within the UK with their educated and passionate crew.”
Ranging from April 2024, Speciality Manufacturers will give attention to increasing Chichibu’s presence within the UK throughout all channels.
“We’re thrilled to affix forces with Chichibu,” mentioned Chris Seale, managing director at Speciality Manufacturers. “This partnership aligns with our mission to carry distinctive spirits to the UK and can drastically strengthen our world whisky providing. We sit up for introducing Chichibu’s whiskies to our prospects and spirits drinkers out there.”