Porto Cruz has launched Cruz Fresco Pink & Tonic, a ready-to-drink, low-abv drink made with Porto Cruz Pink port and tonic water with pure aromas.
Port and Tonics have been successful on the model’s bar in Porto known as Espaço Porto Cruz, which sparked inspiration for the brand new off-trade serve.
“With the Cruz Fresco Pink & Tonic we have now an amazing alternative to recruit new customers and introduce them to port wine another way. The product is an invite for a contemporary and gourmand tasting expertise,” stated Hubert Wolf, industrial director Porto Cruz in Portugal.
The discharge from the model additionally learn: “To keep up this momentum and sustain with the expansion of RTDs, it was apparent for the model to develop its personal Cruz Fresco Pink & Tonic. Its presentation in a 20cl bottle encourages spontaneous, on-the-go consumption.”
Cruz Fresco Pink & Tonic is available in 200ml serves and carries an ABV of 5.5%.
