Kraft Heinz releases new Kraft NotMac & Cheese as a part of a three way partnership with NotCo, a plant-based meals producer. The brand new product is the primary plant-based Kraft Mac & Cheese within the US (they’ve had a vegan model of Kraft Mac & Cheese in Australia since 2021).
Kraft NotMac & Cheese joins the enterprise’s different plant-based choices, which embody Kraft NotCheese Slices and Kraft NotMayo. The Kraft Heinz Not Firm plans to “scale into a number of extra classes and start worldwide enlargement in 2024.”
At launch, Kraft NotMac & Cheese (Ed. be aware – Should not it’s Kraft Mac & NotCheese?) is available in two flavors: Authentic and White Cheddar. Each varieties are presently rolling out to retailer cabinets nationwide now by early 2024.
Photograph by way of Kraft Heinz.
