Eight Row Flint in Houston, TX, is aware of what friends actually need for Christmas: Pappy Van Winkle. The Texas icehouse hosts Pappy Van Winkle Day yearly on Dec. 26, throughout which it sells the coveted bourbon at value in 1 ½-oz. tastings to the primary 100 friends.
The concept got here from Eight Row Flint co-owner and beverage director Morgan Weber. Whereas standing in line for Eight Row Flint’s annual allocation of Pappy Van Winkle in 2015, Weber witnessed the stress and animosity it was creating amongst his friends within the beverage trade. He determined to show the exclusivity on its head and created Pappy Van Winkle Day to have fun the bourbon and make it extra accessible to the Houston group.
This yr’s Pappy Day celebration would be the seventh. Friends arrive at Eight Row Flint as early as 3 a.m. to avoid wasting their spot in line; final yr’s line wrapped across the bar. As soon as the celebration is full, the bottles are smashed to forestall anybody from filling an empty bottle with low cost bourbon and reselling it on the bourbon black market.