Wednesday, September 4, 2024
HomeAlcoholInternational Spirits Innovators Proximo Open Doorways to Causeway Distillery as a part...

International Spirits Innovators Proximo Open Doorways to Causeway Distillery as a part of ongoing £60M growth


The distillery takes its identify from the Large’s Causeway, the legendary landmark only a stone’s throw away, which has impressed Bushmills’ whiskey-makers for hundreds of years. The designers have sought to pay homage to this pure marvel on the distillery’s doorstep with a visually arresting construction manufactured from native basalt and limestone, incorporating interlocking and geometric options.

Colum Egan, the grasp distiller at Bushmills, mentioned the enlargement marked the “begin of an thrilling new chapter.”

He went on to say: “We’re obsessive about distinctive whiskeys – the elements, the processes, the wooden, the ageing. Our second distillery represents an amazing step ahead in guaranteeing generations to come back will take pleasure in our famend signature triple-distilled single malts alongside the improvements of the longer term.”

The funding within the Causeway Distillery marks Proximo’s unwavering dedication to accelerating the expansion of the Bushmills portfolio, which noticed depletions develop over 10% in 2022, passing a million case gross sales for the primary time in its lengthy legacy.

Gordon Dron, Managing Director EMEA APAC, Proximo, mentioned, “It is a proud day for Bushmills and a significant milestone since its acquisition by PROXIMO in 2015.

Dron went on to say, “In line with international premiumisation, we’re witnessing excessive double-digit progress of our distinctive Bushmills Irish single malts in all key segments and throughout a variety of thrilling new markets. The Causeway Distillery will allow us to fulfill the demand of latest single malt customers and seize this fast-growing worth alternative worldwide within the subsequent decade and past.”

To have fun the opening of the brand new distillery, Bushmills introduces two high-end additions to its vary of merchandise – a 25 Yr Previous and 30 Yr Previous Single Malt. With the 30 Yr Previous set to retail at a high worth of $2,200 a bottle, the corporate describes the launch as a “daring entry into the ultra-prestige” market.

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