FoodNavigator is thrilled to announce that Constructive Vitamin: Well being Innovation for the Mass Market will probably be returning for its fourth yr. Over three days and 6 periods, the free-to-attend interactive broadcast collection will ask how business can leverage innovation to supply more healthy foods and drinks.
Meals and beverage producers are beneath extra stress than ever to ship nutritious meals for the mass market. On the similar time, the idea of ‘wholesome’ is altering. The place as soon as consumers have been laser targeted on low fats, salt and sugar, at the moment’s client need that and extra.
Which better-for-you tendencies are resonating most with customers? And the way can producers finest align this new way forward for wellness to mainstream classes, from snacking to drinks and comfort meals?
Constructive Vitamin will probably be broadcast over three days 12-14 March 2024. Every day the morning session will run from 11am CET to 12:30 CET and the afternoon session from 3pm CET by way of to 4:30pm CET.
We’re thrilled to announce the primary wave of audio system, which embody:
- Dr Sara Colombo Mottaz, head of medical and regulatory affairs, Vitamin Strategic Enterprise Unit, Nestlé
- Paul Whitehouse, director, scientific affairs, Upfield
- Alon Chen, co-founder and CEO, Tastewise
- Marc Coloma, CEO, Heura Meals
- Matt Goddard, director, Organix
For extra data on the programme, audio system, or to register, go to the Constructive Vitamin homepage.
12 March 2024
11am CET – Reformulation & Fortification: Altering Developments in More healthy Meals
‘Unhealthy’ meals are within the highlight, with consumers wanting better-for-you alternate options. With these similar customers unwilling to compromise on style, meals producers have a problem on their palms: how can ‘baddies’ finest be eliminated, and useful substances added, with optimistic vitamin in thoughts?
3pm CET – Plant-Based mostly Below the Microscope
The plant-based market has boomed within the final decade, with projections it can double in worth by 2030. However the current dramatic slowdown suggests the class just isn’t hitting the mark with consumers. With well being a significant driver behind choices to scale back meat and dairy consumption, is the plant-based class’s associations with overprocessing and ‘unclean’ substances muddying its fame? How can producers enhance the dietary credentials of plant-based milk and dairy?
13 March 2024
11am CET – Meals as Medication
In the present day’s customers should not turning to foods and drinks for power alone. A extra nuanced understanding of the connection between weight loss program and well being is coming to form client attitudes to meals. So which substances provide biggest potential in well being and wellness? We ask how the most recent dietary science is informing practical meals and beverage tendencies.
3pm CET – Personalised Vitamin: Tapping into Knowledge for More healthy Diets
Developments in personalised vitamin – whereby individualised dietary recommendation is obtainable primarily based on genetic, environmental and way of life components – proceed apace. The market is forecast to develop to over $16bn by 2027. From measuring blood-sugar responses to microbiome variety, how is that this novel sector anticipated to evolve? Can personalisation ever show a boon for the lots?
14 March
11am CET – Meals for Children
Europe continues to wrestle with excessive ranges of childhood weight problems. However as understanding across the significance of early years vitamin grows, so too does the chance for producers to fulfill calls for for well being and performance. How can business finest assist carers and infants within the first 1,000 days, and assist set children up for a wholesome future?
3pm CET – Free-From
The free-from class is altering form as increasingly individuals observe restricted diets. Today customers should not solely turning away from frequent allergens gluten and shellfish, but additionally different extensively used substances from soy to nuts and dairy. As an rising variety of individuals remove common substances from their diets, what alternatives are opening up within the free-from area?
If you’re a completed product model, or work in academia or a authorities establishment and wish to discover talking alternatives, please contact Syben.Fbhgurl@jeoz.pbz